Wednesday, December 11, 2013

DTT reception grows in Poland

Nearly one in for homes in Poland is now watching DTT services despite DTH still being the most popular form of digital TV reception.
Quoting data produced by TNS Polska for the public broadcaster TVP, Gazeta Wyborcza reports that as of this November 41% of homes, or one percentage more than in April, received DTH services, while 30%, or four percent more than in April, opted for cable.
DTT meanwhile grew from 13% to 23% over the same period, with the country having completed ASO in July.
A further 2% chose to receive FTA DTH services. Following ASO, one in ten viewers decided to stop receiving DTH or cable, while 81% chose to continue receiving their existing offers.
At the same time, 30% decided to opt for a service other than DTT. Although the majority opted for DTH, this also included FTA DTH, cable and IPTV.
Most homes (74%) questioned in the study had only one TV set, while one in five said that had 2+ and 3% were without one.

No comments:

Post a Comment