Indonesia Orange TV picks Elemental’s video solutions for its OTT services

Indonesia’s Orange TV Group has picked Elemental video processing solutions for its Genflix over-the-top (OTT).

Subscribers of Genflix will now be given access to content on the OTT app via Elemental® Live and Elemental® Server. Genflix, which was launched in September, 2013 is Indonesia’s first video OTT service. Prepaid TV service, Orange TV, believes that Elemental solutions will help it deliver content to subscribers living in rural Indonesia.

“OTT does not have a single standardized delivery technology, digital rights management, or standardized consumption devices compared with direct-to-home broadcast services. Genflix needs flexibility to serve this complex market,” said Bobby Sidharta, Chief Technology Officer of Orange TV. “Elemental has the right technology to meet these needs while taking our future growth plans into account. It has also proven easy to integrate and easy to operate.”