With the 24 commercial digital channels slated to start airing from April 1st, in Thailand, several of the bid winners who walked away with licences are already talking about profiting from the digital television services. RS Public Company Limited, a Thai entertainment company, with stakes in various platforms including television is among those who are waiting to reap the benefits of the auction.
RS chief executive officer Surachai Chetchotisak said, ” Once Channel 8 was available on the digital terrestrial platform, the company is hoping to widen its audience base on top of existing cable and satellite TV viewers. The media and broadcasting businesses have now become key drivers for the company.”
Apart from RS, another media giant in the country, GMM Grammy is also looking forward to bringing its channels to the public. The player had won one HD Variety licence and one SD Variety licence. GMM Grammy chairman Paiboon Dumrongchaithum said, ”It is quite clear that GMM One satellite channel will be transformed and rescheduled into an HD variety channel on the digital terrestrial TV platform in April, while the other one is developing a concept and programming.”
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