The DTH operator, Dish TV tied up with Panasonic India to make HDTV viewing experience larger than life for its new subscribers. The deal with Panasonic will allow customers to avail the new Dish HD+ connection at a special price of just INR 999 (US$) with one-month free subscription of New Super Family/ Jumbo Family Pack + Full on HD Pack.
This special offer is available on all Panasonic TV sets above 19 inches and outlets across the country. This combo offer will provide an HD experience for Dish TV subscribers with 45 HD channels. Additionally, recognizing the customer’s needs and expectations, Dish TV has recently taken a step ahead in the world of HD entertainment by broadening the choice for its HD customers with a maximum number of 50 HD channels. Further, in an another consumer friendly initiative in a nation where cricket is like religion, Dish TV offers free viewing of ongoing cricketing events for its new subscribers, even if they have not subscribed for sports channels.
In his remarks, Arun Kapoor, CEO of Dish TV declared that: “Dish TV has always been at the forefront for being pioneers and introducing a host of customer- centric products and services. This esteemed partnership with Panasonic India is another positive step in building customer loyalty. With significant increase in TV viewership over the last couple of years, we are consistent in our efforts to make TV viewing a delightful experience for our customers”.
“This collaboration is meant to enthrall our consumers with lucrative offers to experience high end technology and quality pictures on their Panasonic LEDs. This offer will enable our customers to watch multiple entertainment channels through a Dish TV connection. The offer can simply be availed by giving a missed call and getting the High Definition connection at the doorstep. Looking at the bigger picture, this partnership highlights Panasonic’s cause to support and promote the digital India initiative across all cities of India,” said Ashish Sasidharan, product head and Consumer Electronics at Panasonic India.
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