The leading Russian DTH platform Tricolor TV has announced a number of managerial appointments.
Pavel Basov, who joined the company in April 2011 as director for commercial and business development, is now its general director.
According to Tricolor TV, the challenges he now faces include the implementation of the recently announced ‘5D’ strategy and reaching 20 million subscribers by the end of this year.
As part of what is a new company structure, Vyacheslav Mordachev has meanwhile become its president. In his new position, he will supervise cooperation with Tricolor TV’s strategic partners, authorities and shareholders, as well as advise on business development.
Mordachev joined Tricolor TV in 2006, or a year after its launch, as CEO.
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