Dish TV, the direct-to-home service provider has begun operations in Sri Lanka. Subscribers can access 47 channels for LKR249 per month.
With the launch, Dish TV has become the first Indian DTH company to expand its business in Sri Lanka. The channel list includes 13 Sinhalese, six Tamil, four devotional and two English news channels. Dish TV Lanka is a joint venture between the DTH operator and Satnet Pvt Ltd; with Dish holding 70% of the stake, reports Television Post.
“The ARPU is high, and there is zero subsidy. It is a highly profitable model. It does not require much incremental investment, nor do we require an additional satellite,” said Dish TV CEO RC Venkateish told TelevisionPost. Dialog Axiata is Sri Lanka’s major DTH provider.
Dish TV has reported a net profit of INR350 million for the quarter that ended March 31, 2015. The company added 404,000 subscribers during the quarter and its ARPU stood at INR179.
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