According to Brazil’s Agência Nacional de Telecomunicações (Anatel), the country’s pay TV subscriber base ended September 2013 at 17.4 million, with more than 2 million new subscribers being added over the preceding 12 months – an annual growth rate of 13%. Satellite accounted for 1.68 million of the net additions.
In the third quarter, 432 thousand new subscribers were added, with satellite adding 336 thousand. In the equivalent quarter of 2012, Brazil added 864 thousand subscribers to its total.
Pay TV subscribers by technology:
2012 2013 Change Change
---------------------- ---------------------------------- 3Q 2013 3Q 2013
3Q 4Q 1Q 2Q 3Q v, 2Q 2013 v, 3Q 2012
---------- ---------- ---------- ---------- ---------- ---------- ----------
MMDS 163,895 142,113 101,289 33,758 15,907 -17,851 -147,988
Cable 6,074,535 6,199,159 6,337,134 6,438,784 6,549,439 110,655 474,904
DTH 9,157,412 9,844,090 10,367,271 10,501,430 10,837,878 336,448 1,680,466
Others 3,593 3,595 3,580 66 3,541 3,475 -52
---------- ---------- ---------- ---------- ---------- ---------- ----------
Total 15,399,435 16,188,957 16,974,038 16,960,993 17,406,765 432,727 2,007,330
Pay TV subscribers by operator (end-September 2013):
Company Subscribers Share ------------- ----------- ------- Net/Embratel 9,227,154 53.01% Sky/DIRECTV 5,255,154 30.19% Oi 911,566 5.24% GVT 586,862 3.37% Telefônica 552,785 3.18% Viacabo 157,215 0.90% Algar 128,177 0.74% NossaTV 97,894 0.56% TV Cidade 65,773 0.38% Jangadeiro 54,732 0.31% Cabo Serviços 49,006 0.28% Others 320,447 1.84% ------------- ----------- ------- TOTAL 17,406,765 100.00%
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