TrueVisions’ revenue has declined at a growth rate of 0.3% year-on-year from THB10.85 billion in 2013 to THB10.83 billion in 2014. Its revenue has increased at 8.2% quarter-on-quarter sequentially from THB2.84 billion in Q3 2014 to THB3.07 billion in Q4 2014. TrueVisions has a subscriber base of 2.5 million in 2014 and its average revenue per user for the year is THB715.
EBITDA has dipped by 2% y-o-y to THB1.4 billion in 2014. The company’s operating expenses has increased 2.8% y-o-y to THB9.0 billion and capital expenditure has dropped 27.1% y-o-y to THB1.7 billion following the group’s cost control initiatives implemented throughout the year. Revenue from services has increased by 0.7% y-o-y to THB10.80 billion 2014 from THB10.72 billion in 2013 and product sales has decreased by 79.2% y-o-y to THB27 million in 2014 from THB131 million in 2013.
“The service revenue has increased slightly as incremental revenue from advertising and music entertainment business offset softening subscription revenue. Nevertheless, TrueVisions’ stronger position in the mass segment, underpinned by the continued popularity of the Group’s mass convergence packages, resulted in a pick-up of subscription revenue since 2Q14. This upward trend has continued throughout the year, despite the impact from competition and economy,” said the company in its financial statement.
Advertising revenue grew 40.0% y-o-y to THB1.3 billion, partly due to ongoing positive response to the redesigned advertising packages with better-valued offerings to advertisers and media buyers as well as rising contribution from digital TV channels. Music Entertainment and other revenue increased 19.6% to
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